It is estimated that the number of smartphone users will increase to 2.5 billion by 2019. This shows that in the years to follow, the numbers are likely to increase further. If every person has got a smartphone and uses it on a daily basis, then it is necessary to utilize smartphones during events. In fact, mobile apps are becoming quite popular. In fact, with gamification you can boost engagement in any given event.
Unlike the paper-based collateral like posters, maps, brochures, or leaflets, an event app is an interactive and simple platform that offers all event information required in a single place. Also, you have an opportunity of connecting with delegates through your app with posting questions, pols, and uploading images. The following are some benefits of event apps:
Real-time content
These apps allow the event managers to connect with the whole group of delegates at any particular time. This will provide them with the much-needed information. For instance, they can be aware of last minute changes, maps, announcements, and schedules. With notifications or alerts popping up at any news or developments, users ought to keep checking the app so that they can stay up-to-date.
Delegate participation
Polls, image-based content, surveys, and question posting can easily be uploaded by delegates and others that are participating in an event. For instance, if someone asks a question, all users can respond. Moreover, users can participate in polls. The delegates can post various questions for the speakers to answer.
Managing content
With an event app, you can easily control the content you have and the way you can use it. Updating, delivering, and generating content through an event app, offers the manager an opportunity to control the way content is distributed within the app. This can be done without risking sharing of vital information or even private materials.
Convenience
With an event app, you have all the convenience you need at your fingertips. For instance, you do not have to peruse through a brochure to know the location of next meeting. Instead, having a homepage with labeled items can help break down the event sessions, map, parking, hotel, and much more.
Security
Event apps come with security and authorization features. These are necessary to ensure that the users access only the information issued by the event manager. Also, attendees can have their access codes and badge on the app.